We’re busy women. On the go constantly and trying to keep as many balls in the air as we can. Yes, we’re awesome at it, but let’s be honest… sometimes it’s bloody hard.

As our lifestyles change from carefree 20-somethings to busy working Mums, our fashion needs evolve as well – let’s not beat around the bush, comfort is suddenly so much higher on our must-have list and I’m here to tell you it’s all but impossible to chase a toddler around the supermarket in stylin’ stiletto heels.

But feeling good shouldn’t have to come at the expense of looking good. Becoming a Mum did not come with a lobotomy that suddenly made me want to start rocking orthopaedic nana shoes. I want shoes that keep me feeling on top of the world from the minute I slip them on to the minute I take them off. Shoes that are not only stylish, but support me as I leave a business meeting before calling into the shops and then ducking to kid’s sports or the gym. The challenge though, is finding them.

And I searched. Boy oh boy did I search. But I found nothing, and so

The Good Shoe Shop was born, Ta-Da!

The Good Shoe Shop isn’t your run-off-the-mill online shop. I hand select each shoe and road test them myself! That means, shoes that not only get you compliments, but shoes that are comfortable all day (no rubs, pinches or blisters) and shoes that will last you season after season.  The Good Shoe Shop supports women with quality shoes that help them not only look amazing, but also feel good, with podiatry approved cushioning and arch support.

What? Hold the phone. Did you say Podiatry approved? Yeah I did. Take that nana shoes.  What I’ve also come to realise is that truly good shoes can give you a confidence lift to counter the effects of sleep deprivation, laundry overload and dealing with a small person’s food smeared in your hair – and there’s nothing more stylish than confidence.

Of course, confidence isn’t all down to what’s on your feet.

Outside the shoebox, confidence can be found in being part of a community, making a difference in the world or a positive change to your own life.

And I’m always on the lookout for ways to connect with other women– to be inspired by their confidence and success and to apply their wisdom to my chaotic life.

The Good Shoe Shop is more than just a shoe shop, it is a community – you can see it in the special touches that make us, us. Handwritten thank you cards and cookies (yeah, I said cookies) with every purchase. Our style and care guides to help you get the most out of your shoes. The care and consideration we put into every decision and customer interaction.

It’s all in the details.

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